Advertising Culture and Translation From Colonial to Global 1st Edition – PDF/EPUB Version Downloadable

Author(s): Rosanna Masiola
Publisher: Cambridge Scholars Publishing
ISBN: 9781443843898
Edition: 1st Edition

$49,99

Delivery: This can be downloaded Immediately after purchasing.
Version: Only PDF Version.
Compatible Devices: Can be read on any device (Kindle, NOOK, Android/IOS devices, Windows, MAC)
Quality: High Quality. No missing contents. Printable

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Description

A cross-cultural approach to translational issues and translatability of advertising cohesively is adopted here, exploring ‘centre’ and ‘periphery’ conflict. The book introduces advertising English as lingua franca, marking new trends in varieties of English around the world.